25 Biggest Brands using Shopify in 2025

Gymshark, a UK-based fitness apparel brand, has become a leader in the fitness fashion sector, thanks to its social media-driven direct-to-consumer model. The company moved to Shopify Plus to handle its rapid growth and large-scale online operations. Gymshark focuses on millennials and Gen Z, who are drawn to its stylish, high-performance workout wear.

In 2024, Gymshark reported a turnover of over £500 million. The brand is expanding its reach globally, with a focus on opening physical retail stores and leveraging AI to personalise customer experiences.

View the Gymshark’s store here

Tesla uses Shopify for its online store, offering exclusive merchandise that complements its electric vehicles and also Cybertrucks for posh kids. The company has a bespoke platform for its core business but relies on Shopify to manage its global merchandise sales. Tesla’s focus is on expanding its product lines and promoting sustainable innovation.

In 2024, Tesla’s total revenue from all operations exceeded £100 billion, with a significant contribution from its merchandise sales.

Have a gander at the Shopify store

Kylie Cosmetics, founded by Kylie Jenner, leverages Shopify’s capabilities to run its successful direct-to-consumer model. The brand focuses on beauty enthusiasts, especially millennials and Gen Z. Kylie Cosmetics has grown rapidly and expanded into skincare and exclusive limited-edition product lines.

In 2024, Kylie Cosmetics reported a turnover of approximately £500 million, reflecting its strong position in the global beauty market.

View the mobile-frist Shopify store 

Heinz transitioned to Shopify to streamline its direct-to-consumer operations, moving away from third-party retailers. The company focuses on virtual-first strategies, including subscriptions and limited-edition product drops. Heinz has experienced significant growth in online sales, contributing to its multi-billion-pound annual revenue.

In 2024, Heinz’s overall revenue exceeded £20 billion, with online sales continuing to be a growing part of the brand’s financial portfolio.

View the Heinz to Home site and build your own box of beans

Red Bull uses Shopify to power its online store, where it sells branded merchandise such as apparel, accessories, and sports gear. Shopify supports Red Bull’s global reach, providing seamless transactions and customer experiences. The company is focused on expanding its digital presence through exclusive drops and new collaborations.

In 2024, Red Bull’s revenue reached approximately £7.5 billion, with a significant contribution from its online merchandise sales.

See the Redbull store 

Allbirds, the sustainable footwear brand, transitioned to Shopify Plus to scale its operations efficiently. Known for its eco-friendly products, Allbirds has expanded its range to include performance footwear and clothing. The brand is committed to sustainability while growing its market share globally.

In 2024, Allbirds reported a turnover of over £200 million, demonstrating the growing demand for its environmentally conscious products.

Checkout the Allbirds Shopify store

Netflix’s Shopify store offers exclusive merchandise inspired by its popular shows, tapping into fan culture with limited-edition releases. Shopify enables Netflix to provide seamless transactions and innovative shopping experiences for its audience. The brand is continually expanding its merchandise offerings to maintain fan engagement.

While specific revenue figures for the Netflix.shop platform are not disclosed, the company has expanded its merchandise collaborations, including partnerships with Lacoste and Athletic Brewing Co. These efforts suggest that Netflix’s merchandise sales contribute positively to its overall revenue, which in 2024 exceeded £30 billion.

Shop the latest Netflix show merch

A personal favourite of my to get my Geek fix. Hasbro Pulse, Hasbro’s eCommerce store, targets collectors with exclusive pre-order and limited-edition products. The company moved to Shopify from third-party platforms to engage directly with its fan base, offering unique releases unavailable elsewhere.

In 2024, Hasbro’s total revenue reached £3.2 billion, with significant contributions from its eCommerce operations, including Hasbro Pulse. The brand’s digital sales have helped drive growth amidst challenges in the broader toy market.

Check out the latest Marvel, transformers and Star Wars toys for adults

Staples transitioned to Shopify to enhance its eCommerce capabilities, focusing on office supplies and business solutions. The brand is leveraging Shopify’s features to optimise subscription services and expand its global reach. Staples continues to lead the office products sector while embracing digital-first sales strategies. Their site useless modern headless architecture.

In 2024, Staples reported revenue of approximately £6.5 billion, with online sales contributing significantly to its overall performance.

Check out the Staples headless Shopify store

Sephora, a global leader in the beauty industry, uses Shopify to power its online store, offering a wide range of beauty products from various brands. Sephora integrates Shopify’s features to streamline its online experience and provide customers with a seamless shopping journey.

In 2024, Sephora’s parent company, LVMH, reported total revenue of £70 billion, with a growing portion of that coming from eCommerce, including Sephora’s online operations.

Check out the Sephora monster of a store

Sony uses Shopify for some of its eCommerce operations, particularly for merchandise related to its gaming division, including PlayStation products. The brand benefits from Shopify’s robust infrastructure to manage global transactions and offer a seamless experience for its customers.

In 2024, Sony’s overall revenue from all sectors reached £80 billion, with a portion coming from PlayStation merchandise and online sales.

Take a look at the Sony store

Bumble, the popular dating app, uses Shopify to sell branded merchandise, offering products that align with its empowering message for women. The company has embraced digital-first strategies, including exclusive merchandise and collaborations, to enhance brand loyalty.

In 2024, Bumble reported a turnover of £1 billion, with a growing share coming from its online sales and merchandise offerings.

Check out the Bumble store

Victoria Beckham Beauty, founded by the fashion icon, uses Shopify to offer its premium beauty products directly to consumers. The brand focuses on high-quality skincare and cosmetics, targeting a luxury audience with a strong emphasis on sustainability.

In 2024, Victoria Beckham Beauty reported revenue of approximately £35 million, with Shopify enabling seamless eCommerce operations for the brand.

Take a look at the Victoria Beckham Shopify store

Fenty Beauty, created by Rihanna, uses Shopify to power its direct-to-consumer platform, offering a wide range of inclusive beauty products. Shopify’s robust infrastructure allows Fenty to efficiently manage its global sales and reach a diverse audience.

In 2024, Fenty Beauty’s revenue was reported at around £450 million, with a substantial portion coming from its online sales, highlighting the brand’s global reach and popularity.

Check out Rhianna’s Fenty Beauty store

Fear of God, the luxury streetwear brand, uses Shopify to power its online store, where it sells its high-end apparel and exclusive collaborations. The brand focuses on limited-edition releases and custom drops to maintain exclusivity while catering to fashion-forward consumers.

In 2024, Fear of God’s revenue was estimated at approximately £250 million, with a significant portion of its sales coming from its online platform, including collaborations with high-profile brands.

Take a look at the refined Fear of God store

The New York Times, one of the world’s leading news organisations, uses Shopify to power its direct-to-consumer store, offering branded merchandise, books, and exclusive archival prints. The brand has embraced a digital-first approach, capitalising on the growing trend of eCommerce for media-driven products.

In 2024, The New York Times Company’s revenue exceeded £7 billion, with a growing portion of that coming from its online store and digital subscription services.

Check out the NY Times Shopify store

Decathlon, the global sporting goods retailer, uses Shopify to manage its online store, offering a wide range of sports equipment and apparel. With a focus on accessibility and affordability, Decathlon uses Shopify’s features to streamline its eCommerce operations and reach a global audience.

In 2024, Decathlon reported a turnover of approximately £15 billion, with a growing share of that coming from its online sales and direct-to-consumer operations.

Browse the Decathlon UK Store

BrewDog, the popular craft beer brand, uses Shopify to sell its products online, including exclusive brews and merchandise. The brand has embraced direct-to-consumer strategies, offering subscription services and special product drops to enhance customer engagement.

In 2024, BrewDog’s revenue reached approximately £350 million, with a significant portion of sales coming from its online store and product subscriptions.

Check out the superb UX on the new Brewdog Store

Huel, the plant-based meal replacement brand, uses Shopify to power its online store, offering nutritionally complete meals in the form of shakes, bars, and powders. The brand has grown rapidly in recent years, thanks to its direct-to-consumer model and commitment to health-conscious, sustainable products.

In 2024, Huel reported a turnover of £100 million, with the majority of its revenue coming from its eCommerce platform, including subscription services.

If you want to drink your food click here

Alo Yoga, a popular yoga and athleisure brand, uses Shopify to manage its online store, selling apparel, accessories, and yoga mats. Known for its high-quality products and celebrity endorsements, Alo Yoga has successfully built a loyal customer base, particularly among wellness and fitness enthusiasts.

In 2024, Alo Yoga’s estimated revenue was £400 million, with a significant portion of its sales driven through its online store.

Check out the Alo Yoga Store

Razer, a leading brand in gaming hardware and peripherals, uses Shopify to sell its products directly to consumers. Known for its high-performance gaming laptops, mice, keyboards, and accessories, Razer relies on Shopify’s platform to manage its global eCommerce operations.

In 2024, Razer reported a turnover of approximately £1.5 billion, with a large share of that coming from its online store and direct-to-consumer sales.

Check out the store for all your gaming needs

YETI, known for its premium coolers and outdoor gear, uses Shopify to manage its online store. The brand caters to outdoor enthusiasts and adventurers, offering high-end products that are built to last. Shopify’s robust platform supports YETI’s direct-to-consumer business model, providing a seamless experience for customers.

In 2024, YETI’s revenue reached approximately £1.5 billion, with significant contributions from its online sales, including product subscriptions.

Get outdoors 

Harley-Davidson uses Shopify to sell merchandise and accessories that complement its iconic motorcycles. While the brand’s core business operates through dealerships, Shopify enables Harley-Davidson to engage directly with its global fan base through its eCommerce store.

In 2024, Harley-Davidson’s total revenue was approximately £4.5 billion, with merchandise and online sales contributing significantly to the brand’s growth.

Check out the Classic US Store

Spanx, the global shapewear and activewear brand, uses Shopify to power its online store, offering products that enhance comfort and confidence. Shopify’s features allow Spanx to streamline its eCommerce operations and reach its diverse audience directly.

In 2024, Spanx reported a turnover of approximately £500 million, with a growing share of sales coming from its online store.

Check out the latest Shapewear

OBEY Clothing, the streetwear brand founded by artist Shepard Fairey, uses Shopify to sell its apparel, accessories, and art-inspired products. The brand is deeply rooted in political activism and street art culture, using Shopify’s platform to engage with its audience and promote its limited-edition releases.

In 2024, OBEY Clothing’s estimated revenue was £50 million, with a large portion of sales coming through its online platform.

Check out the Obey UK Store

Shopify provides businesses with an all-in-one eCommerce solution that simplifies store management while offering enterprise-level capabilities. The platform supports businesses of all sizes, from start-ups to multinational corporations, and its flexibility allows brands to adapt and grow seamlessly. Shopify empowers companies to scale efficiently, offering tools and features designed to streamline operations and maximise revenue potential.

Key benefits of Shopify include:

• Scalability: Whether you’re a small business or a global enterprise, Shopify can handle your growing demands. As your business expands, Shopify grows with you, providing a platform that can support increased traffic, orders, and inventory without compromising performance.
• Customisation: With thousands of apps, integrations, and themes, Shopify allows stores to be fully tailored to specific business needs. From product display to customer experience, Shopify offers endless possibilities for customisation, ensuring your store stands out in a crowded marketplace.
• Speed & Security: Shopify ensures fast load times and robust security measures to protect customer data. With built-in SSL encryption, your store is safe from breaches, while optimised loading speeds improve the user experience and contribute to higher conversion rates.
• Omnichannel Selling: Shopify makes it easy to sell across multiple channels, including social media, online marketplaces, and physical stores. This omnichannel approach helps you reach customers wherever they are, whether they’re browsing on Instagram, shopping on Amazon, or visiting your brick-and-mortar location.
• Seamless Checkout & Payment Processing: Shopify’s secure and optimised checkout process helps increase conversions by providing a smooth and hassle-free experience for customers. Shopify’s integrated payment processing ensures your store is always ready to accept payments, from credit cards to digital wallets, all while ensuring data security and compliance.

In summary, Shopify’s flexibility, scalability, and robust features make it the ideal choice for businesses looking to grow and scale efficiently, offering both the tools and support to succeed in a competitive eCommerce landscape.

If you’re looking to transition to Shopify, I can help ensure a smooth and successful migration that positions your business for long-term success. From UX/UI design optimisation to guiding the overall customer experience, I provide expert support every step of the way.

First, I’ll design a user-friendly, conversion-focused Shopify store tailored to your business goals. This involves not only creating an intuitive and visually appealing design but also ensuring the user experience is seamless, making it easy for visitors to navigate and complete purchases. The goal is to optimise the customer journey from discovery to checkout, maximising sales and customer engagement at every touchpoint.

When migrating from platforms like Magento, WooCommerce, or BigCommerce to Shopify, I work closely with developers to ensure a smooth transfer of data and functionality. While I focus on the design and user experience, my developer partners handle the technical migration, making sure everything runs smoothly and securely.

Additionally, I’ll integrate advanced features and apps tailored specifically to your business needs. Whether through custom tools, payment gateways, or inventory management solutions, Shopify’s flexibility allows me to enhance your store’s functionality while developers manage the more technical aspects.

Beyond the technicalities, I believe in creating memorable experiences for your customers. Incorporating micro-interactions such as subtle animations, engaging hover effects, and personalised messages can elevate your brand’s personality and leave a lasting impression. These small yet impactful details help increase user engagement, encourage repeat visits, and foster long-term brand loyalty.

In short, I’m here to ensure that your migration to Shopify is not just a transition but an opportunity to enhance your store’s performance and create an exceptional customer experience, working alongside developers to ensure everything runs seamlessly.

Get in touch today to discuss how we can elevate your brand with Shopify!