Freelance Brand Designer. Bringing brands to life since 2002.

Specialising in brand identity, logo design, rebrands, and meticulous refinements. The ultimate goal is to elevate your brand and leave a lasting impression, whether it\\\'s rejuvenating an existing brand or shaping a completely new identity.

Ideas first

Inspired by ‘Smile in the Mind,’ the design bible filled with witty brilliance, I still carry that mindset today. Infusing wit into designs, I believe in creating memorable and engaging experiences that leave a lasting smile.

Guides not rules

I don’t believe in rigid rules; instead I provide flexible guidelines. My aim is to empower individuals to carry a brand forward and encourage the ease of creating something new. Creativity should flow not be stifled.

Print

This is where it all began two decades ago. Print design runs in the family, and my wealth of knowledge in this field reflects years of experience.

Ant was fantastic to work with—professional, efficient, and made the whole process seamless. Our website saw huge improvements, and we’ll definitely be working with him again for future projects. He also has great industry contacts, which was a real bonus!

Frannie Liddle  |  Window Fleur Co-Founder/Creative director

Shopify Articles

Shopify Collabs in 2025: Harnessing the Creator Economy for Growth

Shopify Collabs in 2025: The Complete Guide to Creator Marketing

Over the last few years, influencer marketing has evolved from a niche tactic into a mainstream growth channel.

xample of clean comparison UX: two product cards side by side highlighting key differences.

Product Comparisons for Shopify Stores: How Better UX Boosts Conversions

When a customer lands on your Shopify store, they’re either ready to buy or still weighing up their options. For that second group, the browsers and the…

Voice Search Optimisation for Shopify Stores: A Complete 2025 Guide

The way people search online is changing. With the rise of smart speakers, virtual assistants, and mobile voice technology, more users are speaking their…

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